International Expansion of TrevPAR World Group

TrevPAR World Group will use 2023 and 2024 to expand its reach and operations globally. This move, aimed at supporting hospitality operators across different geographies with specialised big data analytics that enable data driven total revenue management and innovative commercial solutions, will largely benefit independent operators looking for affordable and scalable alternatives to drive profitability and sustainability.

The first of these strategic moves has resulted in the formation of TrevPAR World Europe. Incorporation and registration took effect on 19th January 2023.  This new subsidiary of the Group is registered in The Netherlands. Operations have commenced with the appointment of local staff in Amsterdam.  This office will spearhead the Group’s growth ambitions across Continental Europe.

Derek Martin, Chief Executive and Founder of TrevPAR World Group commented on the new advances, “This is a monumental step in the growth of our Group and the development of our brand.  Global operations and a global footprint have always been the end goal for us and it’s exhilarating to see this objective come to fruition.”